ceft and company's collaboration with nylon magazine on the design and packaging of their limited edition denim issue featuring actress olivia wilde. the "hotbox" will be distributed to nylon lovers at the private party that will take place at the mondrian hotel in LA to launch the issue. the inspiration was an updated version of a nostalgic cereal-box that included toys or games. keep an eye out for surprises inside. this issue also featured the first-ever redesign of the original nylon logo in script form, created by ceft and company for this exclusive issue.
ceft and company is a modular creative lab in new york. the strategic agency has worked with clients in europe, asia and the U.S. the projects include efforts such as global advertising, web-based campaigns, events, packaging, social media, identity and strategy, to name a few.
while so much communication has become about either "aesthetics" or "trends," we challenge ourselves, first and foremost, to solve problems while maintaining a certain "polish" and feel. every project aims to strategically address a specific need. our sole requirement for incoming projects is that they are challenging and open to new ideas.
welcome to ceft and company blog. this blog and all contents therein are published for the sole and exclusive use of ceft and company and its clients or prospect clients. any downloading, copying, or reformatting without prior consent from ceft and company is strictly prohibited and punishable by law. all images, clips, text, sounds are copyright protected by their lawful owners. by entering this blog you have agreed to the foregoing terms.